Beauty · Culture · Conversation · Commerce

Get ready.
Go live.
Shop beauty.

We bring the light.

The beauty conversation is going live. Join creators, experts and your favorite brands for fresh looks, real talk, product discoveries and Black Friday offers.

Black Friday Beauty Takeover

Fri, Nov 27 · 12pm ET · Live on YouTube

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Set a reminder

What to expect

Good conversation. Great beauty finds.

The Conversation

Hosts, guests and creators talking trends, routines and culture, unscripted.

The Education

Experts show how it works across hair, skin and makeup, with personalization from MYAVANA HairAI.

The Shop

Curated bundles, live-only offers and links that take you straight to checkout.

In the Sun Seat

Brands and creators

See the full lineup

Host

[Stay Tuned]

Brand

[Stay Tuned]

Brand

[Stay Tuned]

Powered by

MYAVANA

More reveals coming.

Shop the show

Live beauty deals

[Brand]

[Your Product Here]

[$__][$__]

[Brand]

[Your Product Here]

[$__]

[Brand]

[Your Bundle Here]

[$__] · live only

[Brand]

[Your Product Here]

[$__]

Offers are set by each brand and end when the show says they do. Some links are affiliate links; sponsored segments are labeled.

Mustard velvet chair, the Sun Seat

Get Personal · Powered by MYAVANA

Your routine. Your recommendations.

Find your hair nirvana with MYAVANA HairAI, then watch the segment built around routines like yours.

Find your hair nirvana

We ask before we use any photo or hair data. How we handle your data

How it works

Watch. Ask. Shop.

  1. 01

    Set a reminder

    Email or text, your choice.

  2. 02

    Watch live

    On YouTube, from anywhere.

  3. 03

    Ask in the chat

    Hosts and experts answer on air.

  4. 04

    Shop the offers

    Pinned links, live-only prices.

Don't miss it

This is just the beginning. Get ready every week.

Launch reminders, live alerts and first look at the deals.

Brands, creators and experts: take a seat.

Sponsorships, featured segments and founding partnerships.

Partner with us